6 Best Airbnb Pricing Tools

How much money you make from your Airbnb property is determined by the average daily rate that you charge and the occupancy rate that you are able to generate. To maximize rental income, you need to reach the best balance between nightly rates and bookings. The way to achieve this is to apply dynamic pricing which takes into consideration current demand for short-term rentals in the local market, the supply of rentals by your competitors, and the rates that they charge.

However, adjusting daily rates manually requires a lot of hard work including data collection and analysis and continuously revisiting your Airbnb listing. That’s why many hosts opt for using automatic tools that take care of this task. But to optimize the performance of your property, you need to opt for a reliable, data-based tool. In this article, we will review the 6 best Airbnb pricing tools. We’ll take a look at their features, cost, integrations, pros and cons, and what existing customers think about them.

The best Airbnb pricing tools are:

• AirDNA Smart Rates: Best Overall Airbnb Pricing Tool
• Airbnb Smart Pricing: Best Free Airbnb Pricing Tool
• Beyond Dynamic Pricing: Best Airbnb Pricing Tool for Maximizing Revenue
• PriceLabs Dynamic Pricing: Best Airbnb Pricing Tool for Different Property Types
• Mashvisor Dynamic Pricing: Best Airbnb Pricing Tool for Hosts on a Budget
• Wheelhouse Dynamic Pricing: Best Airbnb Pricing Tool for Multiple Channels

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How We Selected the Best Airbnb Pricing Tools

In our selection of the best Airbnb pricing tools available on the US market, we deployed a number of factors to ensure that the proposed tools offer the optimal value for money. As a nationwide Airbnb management company, we used our leverage to get direct feedback from hosts on their experiences with different free and paid tools. We combined this feedback with our research and online reviews on trustworthy third-party websites.

We used the following criteria to rank the best Airbnb pricing tools for various factors:

• Host recommendations: We focused on tools that are highly recommended by Airbnb hosts for the benefits that they offer and for being able to boost property performance.
• Available features: We looked for pricing tools that have a wide range of additional options like market data analysis and a booking calendar.
• Airbnb pricing model: We searched for tools that provide dynamic pricing that is based on supply, demand and historical data.
• Offered integrations: We chose dynamic pricing tools that integrate not simply with Airbnb but with other channels too.
• Cost and pricing: We included Airbnb pricing tools that are affordable and will not bite into the profits of hosts.
• Online reviews: We considered the number of customer reviews available on third-party websites (for objectivity) and the overall ranking of each tool.
• Value for money: We ranked the best Airbnb pricing tools based on the balance between benefits and cost.

AirDNA Smart Rates: Best Overall Airbnb Pricing Tool

AirDNA Smart Rates has been a leader in the Airbnb dynamic pricing niche for years, and our research shows that it holds this position for all the right reasons. This remains the best overall Airbnb pricing tool, mostly because its algorithms allow hosts to maximize what matters to them most, whether it’s bookings or revenue.

AirDNA Smart Rates Features

The Airbnb pricing tool of AirDNA helps hosts set up optimal nightly rates, increase rental income, and turn their vacation rental into a profitable investment with customized recommendations based on competitors’ rates and results. The AirDNA tool analyzes real-world demand to provide personalized pricing suggestions for each date available for booking on a host’s calendar.

The features available on the AirDNA Smart Rates tool allow Airbnb hosts to personalize their short-term rental pricing strategy based on their priorities. Investors can set their own minimum and maximum daily rates, discounts on various occasions, and how conservative or aggressive they want their Airbnb pricing strategy to be.

With AirDNA Smart Rates, hosts can achieve not only optimal but also passive income as the tool can push the proposed pricing directly to the Airbnb listing.

AirDNA Smart Rates Cost

Airbnb hosts can use the AirDNA dynamic pricing tool with a free registered account to see the Smart Rates for their listing(s) for the next 30 days. However, for access to all features and to see the Smart Rates for the next 11 months, they need a paid subscription.

Paid AirDNA plans start at $12/month for a single neighborhood, which can work for hosts with properties in a single area. Those who invest in multiple markets would need to get a more expensive subscription plan, and the monthly cost can reach $599+ for global market access. The number of Airbnb properties you own and manage does not affect the cost of this tool.

AirDNA Smart Rates Integrations

AirDNA Smart Rates integrates directly with Airbnb to push suggested daily rates to listings on the platform. If hosts opt to connect their properties to Futurestay, they can push nightly rates to Airbnb, Vrbo, Booking.com, and Google Vacation Rentals.

AirDNA Smart Rates Pros and Cons

The AirDNA Airbnb pricing tool comes with a few advantages and disadvantages:

AirDNA Smart Rates Pros

The main benefits include:

• Considering both local supply of and demand for short-term rentals
• Daily data and analytics updates
• Fully flexible pricing strategy: conservative vs balanced vs aggressive
• Integration with all major vacation rental listing websites
• Global vacation rental market coverage

AirDNA Smart Rates Cons

The main drawbacks are:

• High cost for multiple market coverage
• Need to use Futurestay to integrate with channels

AirDNA Smart Rates Reviews

There are fewer than 100 online customer reviews of AirDNA.

You can find AirDNA reviews on:

• Trustpilot: Currently 3.4/5 stars based on 80 reviews

Happy Airbnb hosts highlight the invaluable data, the intuitive platform interface, the extra widgets, and the onboarding materials. Unhappy customers complain about continuous technical bugs, scammy subscription plans, and poor customer service.

AirDNA Smart Rates is the best Airbnb pricing tool in the US market for the flexibility it gives to hosts to personalize their strategy without taking away the automation option.

Airbnb Smart Pricing: Best Free Airbnb Pricing Tool

The Airbnb platform provides hosts with the option to opt in for using the Smart Pricing tool available on the platform. As it comes directly from Airbnb, this tool is the best free version that investors can get.

Airbnb Smart Pricing Features

Airbnb Smart Pricing is available for every listing on the website, and hosts can choose whether to use it in their listing settings. This dynamic pricing tool optimizes nightly rates based on the listing type, location, and fluctuations in demand because of seasonal shifts and special events.

The Airbnb pricing tool allows hosts to personalize their strategy by setting a base, minimum, and maximum daily rate and giving them the opportunity to customize manually specific nightly rates.

Smart Pricing favors the optimization of bookings rather than rental revenue.

Airbnb Smart Pricing Cost

The Airbnb Smart Pricing tool is available for free for every listing on the platform. The cost is covered by the standard 3% service fee which Airbnb charges to hosts in most cases.

Airbnb Smart Pricing Integrations

The Airbnb dynamic pricing tool does not integrate with any third-party tools as there is no need to do so.

Airbnb Smart Pricing Pros and Cons

Like all other best Airbnb pricing tools, Smart Pricing comes with its own benefits and drawbacks.

Airbnb Smart Pricing Pros

The most important advantages of this tool are:

• Full access to short-term rental data
• Full market coverage
• No need for third-party integrations
• Free to use
• Ability to boost bookings

Airbnb Smart Pricing Cons

The main disadvantages of Smart Pricing include:

• More focus on bookings, less focus on revenue
• Limited pricing strategy customization options
• Less transparency than other tools

Airbnb Smart Pricing Reviews

There are no online reviews specific to Airbnb Smart Pricing. However, many Reddit users warn that the Airbnb pricing tool seems to drop the daily rate until a property gets booked, which is not always optimal for rental income.

Airbnb Smart Pricing is the best Airbnb pricing tool free of charge that has access to Airbnb data that no other tool can offer.

Beyond Dynamic Pricing: Best Airbnb Pricing Tool for Maximizing Revenue

Beyond, more commonly known as Beyond Pricing, provides yet another Airbnb pricing tool which allows hosts to maximize both occupancy and revenue. Beyond Dynamic Pricing helps boost bookings and income by up to 40%.

Beyond Dynamic Pricing Features

The Beyond Dynamic Pricing tool uses the top 3 factors that affect demand to optimize nightly rates for short-term rental properties: seasonality, local demand, and days of the week. The tool provides hosts with access to real-time market data on both vacation rentals and hotels including daily rates, occupancy rates, and other data points.

The features available on Beyond Dynamic Pricing ensure that listings are booked at the right price at the right time. In this way, they claim to maximize both occupancy and income to avoid leaving money on the table.

Beyond Dynamic Pricing Cost

Beyond uses a different pricing structure from other best Airbnb pricing tools. Instead of charging a flat fee, they charge hosts with up to 10 listings a fee equivalent to 1% of revenue. This means that it’s in their best interest to maximize your income to boost their own revenue as well. While this model is affordable for hosts with a couple of vacation rentals, it gets expensive for those with big portfolios.

Meanwhile, Airbnb hosts and property managers with over 10 rentals in their portfolio get access to custom pricing plans.

Beyond Dynamic Pricing Integrations

The Beyond Dynamic Pricing tool works with listings on Airbnb, Vrbo, and Booking.com. Moreover, it integrates with multiple property management systems (PMS) including Lodgify, Guesty, BookingSync, Avantio, and others.

Beyond Dynamic Pricing Pros and Cons

The Airbnb pricing tool provided by Beyond offers a few advantages and disadvantages:

Beyond Dynamic Pricing Pros

The most important pros of using this dynamic tool include:

• Maximizing both bookings and revenue
• Integration with multiple listing platforms and PMSs
• Affordable pricing for a few vacation rentals
• Clear demand estimation factors

Beyond Dynamic Pricing Cons

Some drawbacks to keep in mind are:

• Lack of complete clarity how they maximize both occupancy and income
• Expensive pricing for multiple short-term rentals

Beyond Dynamic Pricing Reviews

There are a couple of hundred reviews of Beyond Pricing.

You can find Beyond reviews on:

• G2: Currently 4.8/5 stars based on 92 reviews
• Capterra: Currently 4.7/5 stars based on 71 reviews
• GetApp: Currently 4.7/5 stars based on 71 reviews
• Software Advice: Currently 4.50/5 stars based on 34 reviews

Satisfied Beyond Dynamic Pricing customers praise the easy integration with listing platforms, the optimization of average daily rates and occupancy rates, the rates accuracy, and the helpful customer support. Dissatisfied Airbnb hosts and property managers complain about technical glitches in the system, problems with integrations, hard-to-navigate calendar, and high cost.

Beyond offers the best Airbnb pricing tool for hosts who’d like to balance between bookings and revenue.

PriceLabs Dynamic Pricing: Best Airbnb Pricing Tool for Different Property Types

The PriceLabs Dynamic Pricing tool is another top choice for Airbnb hosts and Airbnb property managers who’d like to automate pricing their properties dynamically. The best functionality of this tool is that it works with many different vacation rental property types. 

PriceLabs Dynamic Pricing Features

The PriceLabs Airbnb pricing tool automates daily rate updates using market data and each individual listing performance. The price calculations are based on the analysis of current and historical booking data and take into consideration the base price as well. The main factors that go into the dynamic recommendations include the base price, seasonality, days of the week, lead time, and events and holidays.

Airbnb hosts can adjust and customize their Airbnb pricing strategy. They can choose things like minimum price, last-minute adjustments, orphan day prices, days of the week pricing, and occupancy based adjustments. In this way, the software makes sure that it doesn’t underprice listings below hosts’ preferences.

The features of the PriceLabs Dynamic Pricing tool also allow Airbnb investors to choose minimum stay requirements, last-minute stays, far out stays, and orphan gap fillers.

PriceLabs Dynamic Pricing Cost

PriceLabs offers a 30-day free trial of the Airbnb pricing tool. Paid subscription plans start at $19.99/month for 1 listing, and the price goes up for more listings.

PriceLabs Dynamic Pricing Integrations

Airbnb hosts can connect vacation rentals from Airbnb, Vrbo, and a wide range of PMS such as Lodgify, iGMS, Smoobu, Smartbnb, Hostfully, Hostaway, Guesty, and others.

Similar to AirDNA Smart Rates, PriceLabs Dynamic Pricing covers the global market. Furthermore, it works with both independent units such as vacation rentals and multi units like serviced apartments, hotels, resorts, and others.

PriceLabs Dynamic Pricing Pros and Cons

Choosing PriceLabs over other best Airbnb pricing tools provides hosts with certain advantages and disadvantages.

PriceLabs Dynamic Pricing Pros

The main benefits of using this tool are:

• Dynamic pricing structure flexibility
• Integration with all main channels and PMSs
• Worldwide coverage
• Coverage of various property types

PriceLabs Dynamic Pricing Cons

The most significant drawbacks of PriceLabs include:

• Lack of clarity whether bookings or revenue is maximized
• Steep pricing for multiple vacation rentals

PriceLabs Dynamic Pricing Reviews

There are a few hundred online reviews of the PriceLabs Airbnb pricing tool.

You can find PriceLabs reviews on:

• Capterra: Currently 4.9/5 stars based on 164 reviews
• GetApp: Currently 4.9/5 stars based on 164 reviews
• Software Advice: Currently 4.88/5 stars based on 162 reviews
• Trustpilot: Currently 4.6/5 stars based on 45 reviews

Happy Airbnb hosts and managers praise the easy setup, the seamless integration with Airbnb, the ability to handle multiple rentals and channels simultaneously, and boosted rankings in Airbnb SEO results. Less happy customers discuss complex data that’s hard to read and understand, insufficient data, and a steep learning curve.

PriceLabs Dynamic Pricing is a good option for investors with mixed portfolios and short-term rental property managers.

Mashvisor Dynamic Pricing: Best Airbnb Pricing Tool for Hosts on a Budget

The Mashvisor Dynamic Pricing tool allows Airbnb hosts to automate the pricing of their vacation rentals with the help of AI. This is one of the most affordable options for hosts with a single rental property.

Mashvisor Dynamic Pricing Features

The Mashvisor Airbnb pricing tool provides hosts with access to market insights and a smart calendar. The former offers historical and current data on average daily rates, occupancy rates, and rental revenue. As a result, the tool can maximize both bookings and rental income.

This tool allows Airbnb investors to choose between using provided suggestions to manually adjust their daily rates and full automation where the Dynamic Pricing tool takes over the management of this aspect of the Airbnb listing. To customize their Airbnb pricing strategy, hosts can set up a base, minimum, and maximum nightly price.

Mashvisor Dynamic Pricing Cost

The Mashvisor Dynamic Pricing tools offers a 30-day free trial with access to all features. There is a free long-term plan which hosts can use to analyze the market and figure out the best nightly rates for their property. However, this free plan lacks syncing of the daily rate on Airbnb.

The paid plan costs $9.99/month for 1 property and offers full automation.

Mashvisor Dynamic Pricing Integrations

The Mashvisor Dynamic Pricing tool integrates with Airbnb but not with any other listing platforms or property management systems.

Mashvisor Dynamic Pricing Pros and Cons

There are a few advantages and disadvantages you need to consider before deciding if Mashvisor has the best Airbnb pricing tool for your needs.

Mashvisor Dynamic Pricing Pros

The most important benefits of this tool are:

• Flexible pricing configuration
• Affordable pricing for a single property
• Both occupancy and revenue maximization

Mashvisor Dynamic Pricing Cons

The major drawbacks of this pricing tool include:

• No integrations beyond Airbnb
• Unclear mechanism to optimize both bookings and revenue
• No global market coverage

Mashvisor Dynamic Pricing Reviews

Although there are no online reviews of the Dynamic Pricing tool, there are a few hundred reviews of Mashvisor.

You can find Mashvisor reviews on:

• Trustpilot: Currently 4.7/5 stars based on 427 reviews
• BBB.org: Currently 4.59/5 stars based on 257 reviews

Satisfied Mashvisor users discuss the accurate data, the ease of use, and the responsive customer support team. Dissatisfied investors complain about the user-unfriendly platform interface, false charges, and poor customer support.

Our review shows that the Mashvisor Dynamic Pricing tool could work well for hosts who are just getting started and are looking for affordable options.

Wheelhouse Dynamic Pricing: Best Airbnb Pricing Tool for Multiple Channels

On our list of the best Airbnb pricing tools, we’ve ranked Wheelhouse Dynamic Pricing as the leader in multiple third-party integrations.

Wheelhouse Dynamic Pricing Features

The Wheelhouse Dynamic Pricing tool uses a data-driven approach to provide personalized recommendations for nightly pricing. This approach is based on individual rental property and local market analysis.

Wheelhouse allows Airbnb hosts to set up many settings and see how each one of them affects their pricing strategy. The settings include base, minimum, and maximum price, minimum stay, last-minute discounts, weekend rate adjustments, seasonality adjustments, long stay discounts, and far future pricing.

One of the best features of the Wheelhouse Dynamic Pricing tool is that it optimizes revenue rather than bookings. The platform helps hosts earn an average of 22.6% more income. After all, hosts should care about making as much money as possible from their short-term rental.

Wheelhouse Dynamic Pricing Cost

Airbnb hosts and property managers can choose between two pricing plans. Pro Flex costs 1% of revenue for a minimum of $2.99/month. Pro Flat starts at $19.99/month for 1 listing. There are discounts for large portfolios.

There is also an Enterprise plan for those managing 100+ vacation rentals.

Wheelhouse Dynamic Pricing Integrations

Wheelhouse Dynamic Pricing integrates directly with Airbnb. For integration with Vrbo and Booking.com, hosts need to use one of Wheelhouse’s PMS partners including Guesty, Hostaway, Hostfully, iGMS, Rentals United, and others.

Wheelhouse Dynamic Pricing Pros and Cons

Before choosing whether to get started with Wheelhouse Dynamic Pricing, Airbnb hosts need to consider the benefits and drawbacks.

Wheelhouse Dynamic Pricing Pros

The main advantages of Wheelhouse are:

• Integration with all major listings websites and PMSs
• Rental revenue optimization
• Multiple setting options
• Flexible pricing structure

Wheelhouse Dynamic Pricing Cons

The most important disadvantages of the Wheelchair Airbnb pricing tool include:

• Complex settings for beginner Airbnb hosts
• Steep pricing for multiple short-term rental properties

Wheelhouse Reviews

There are a few hundred online reviews of Wheelhouse Dynamic Pricing.

You can find Wheelhouse reviews on:

• Capterra: Currently 4.8/5 stars based on 153 reviews
• GetApp: Currently 4.8/5 stars based on 153 reviews
• Trustpilot: Currently 4.5/5 stars based on 113 reviews
• G2: Currently 5.0/5 stars based on 31 reviews

Happy Airbnb hosts who use Wheelhouse report the ease of using the platform, the accurate data, the boost in income, and the friendly customer support team. Unhappy Wheelhouse users complain about occasional technical bugs and inaccurate pricing on certain dates (like holidays).

Wheelhouse Dynamic Pricing is one of the best Airbnb pricing tools for hosts and property managers listing on multiple websites.

Takeaway

Our review shows that AirDNA Market Rates tops the list of the best Airbnb pricing tools in the US market and beyond. Airbnb Smart Pricing can work for hosts who are looking for a free tool, while Mashvisor offers an affordable solution for investors with a single vacation rental property. Beyond, PriceLabs, and Wheelhouse are great options for hosts with listings on multiple platforms.