Most Profitable Tennessee Airbnb Markets

Are you an Airbnb investor looking for the best markets to maximize your rental income and ROI in Tennessee? Look no further! In this article, we've compiled a list of the top Airbnb markets in the state, tailored specifically to Airbnb investors. Whether you're a seasoned host or just starting, these markets offer excellent opportunities for success and profitability. Read on to discover the best locations to invest in for your Airbnb business.

Discovering the best of the best Airbnb markets across the United States is a breeze when utilizing Awning's Top Airbnb Market tool. Updated on a monthly basis, this comprehensive resource offers rankings and direct links to the Airbnb data of each market, providing you with the necessary knowledge.

Looking to invest in Tennessee? Check out these top Airbnb markets, each best for a specific type of investor:

1. Tallassee, TN - Best for lakeside retreats and water activities.
2. Pikeville, TN - Best for outdoor enthusiasts near state parks.
3. Nashville, TN - Best for a vibrant urban Airbnb market.
4. Byrdstown, TN - Best for fishing and boating by Dale Hollow Lake.
5. Mountain City, TN - Best for hikers exploring the Appalachian Trail.
6. Speedwell, TN - Best for lakeside relaxation and the Great Smoky Mountains.
7. Crossville, TN -  Best for retirees and outdoor recreation.
8. Butler, TN - Best for upscale travelers drawn to scenic beauty.
9. Sevierville, TN -  Best for diverse tourist demographics.
10. Memphis, TN - Best for music culture and urban adventure.

1. Tallassee, TN

Tallassee, TN emerges as a hidden gem for savvy Airbnb investors seeking a blend of charm, affordability, and steady returns. With 30 active Airbnb listings, this small yet vibrant city offers a promising opportunity for those looking to diversify their investment portfolio. Let's delve into the financial specifics and investment strategies that set Tallassee apart.

Unlocking Investment Potential

Tallassee, TN, boasts an impressive return on investment (ROI) of 19%, signaling the potential for substantial returns on your investment. With an estimated annual revenue of $31,000, this tranquil city deserves a closer look. Here's a breakdown of the financial particulars:

Financial Insights:

• Average Daily Rate (ADR): Tallassee maintains a medium ADR of $153, providing a balanced pricing structure that appeals to a broad range of travelers.
• Consistent Occupancy: The city boasts a robust occupancy rate of 66%, indicating a steady stream of visitors seeking accommodations throughout the year.
• Market Size: Tallassee's Airbnb market remains small with 30 active listings, fostering a manageable environment for investors.
• Average Airbnb Price: The average price of an Airbnb property in Tallassee is approximately $190,000, offering opportunities for investors with varying budget considerations.

Tallassee, TN: The Appeal of Tranquility

Tallassee's investment allure stems from its serene atmosphere and proximity to natural wonders:

• Scenic Beauty: Situated in the picturesque foothills of the Great Smoky Mountains, Tallassee offers breathtaking vistas, making it an attractive destination for nature lovers and outdoor enthusiasts.
• Outdoor Adventures: The region provides ample opportunities for hiking, fishing, and exploring nearby parks, drawing visitors who appreciate the allure of the great outdoors.
• Historical Significance: Tallassee's rich history and charming architecture captivate history buffs and those seeking a glimpse into Tennessee's past.

Strategies for Success

To thrive in Tallassee's Airbnb market, consider these strategies:

1. Highlight Natural Beauty: Emphasize your property's proximity to scenic attractions and offer guides or recommendations for local hikes and outdoor activities.
2. Waterfront Appeal: If your property is along the river, highlight its waterfront features and offer amenities like private docks or riverside relaxation areas.
3. Create Tranquil Retreats: Transform your Airbnb into a serene retreat, providing guests with a peaceful escape from the hustle and bustle of daily life.
4. Outdoor Adventure Packages: Collaborate with local outfitters to offer adventure packages that cater to nature enthusiasts exploring the nearby national park.
5. Heritage Experience: If your property has historical significance, create a guest experience that immerses them in the area's rich history.
6. Year-Round Marketing: Promote your property as a year-round destination, emphasizing both summer and winter activities.

Investors who would do well in Tallassee are those looking for a smaller market with room for growth. With only 30 active Airbnbs, there is plenty of opportunity for investors to establish themselves in the market and expand their portfolio. Additionally, those who prioritize affordability and a high ROI will find Tallassee to be a promising market for short-term rental investments.

Investing in Tallassee, Tennessee, is an opportunity to share in the beauty of the Great Smoky Mountains, the tranquility of the countryside, and the richness of Tennessee's history. It's about welcoming guests to a place where relaxation and adventure coexist harmoniously. Beyond the numbers, it's about becoming part of a community that values its natural surroundings and its heritage.

2. Pikeville, TN

Tucked away in the heart of Tennessee's natural splendor, Pikeville beckons Airbnb investors seeking a blend of natural splendor and a growing tourism industry. This picturesque town, with its proximity to outdoor attractions and solid financial figures, offers a promising investment opportunity. Let's delve into the financial details and strategies that define Pikeville as an attractive choice for investors.

Investment Strategies That Thrive:

Pikeville, TN, presents a compelling investment landscape with an impressive ROI of 11%. Investors can expect to generate an estimated annual revenue of $20,000, making this a noteworthy investment opportunity. Let's explore the financial particulars:

Financial Insights:

• Average Daily Rate: Pikeville maintains a moderate ADR of $110, appealing to budget-conscious travelers seeking outdoor adventures.
• Occupancy Rate: Pikeville's occupancy rate currently stands at 49%, indicating the potential for growth. Focusing on marketing efforts, local partnerships, and seasonal promotions can boost occupancy.
• Market Size: Pikeville's Airbnb market is relatively small, featuring 33 active listings. While this means less competition, it also represents a growth opportunity for investors.
• Average Airbnb Price: The average Airbnb price in Pikeville stands at $188,000, providing diverse property options for investors with varying budgets.

Pikeville, TN: Where Nature Beckons

Beyond its financial appeal, Pikeville's investment potential is amplified by its unique natural charm:

• Fall Creek Falls State Park: Pikeville is in proximity to Tennessee's largest and most captivating state park, Fall Creek Falls. This natural wonderland offers hiking trails, waterfalls, and outdoor adventures that draw visitors year-round.
• Cumberland Plateau: Pikeville lies within the breathtaking Cumberland Plateau region, known for its striking landscapes, caves, and opportunities for exploration.
• Scenic Drives: The town offers scenic drives that lead to panoramic vistas and opportunities for leisurely exploration.

Strategies for Success

To excel in Pikeville's Airbnb market, consider these strategies:

1. Enhance Property Amenities: Invest in amenities such as outdoor fire pits, hot tubs, and scenic viewpoints to make your property stand out.
2. Highlight Natural Beauty: Emphasize the proximity to outdoor attractions in your property listing and offer information on nearby trails, parks, and outdoor activities.
3. Adventure Packages: Collaborate with local outdoor outfitters to offer adventure packages tailored to hikers, rock climbers, and nature lovers.
4. Off-Peak Events: Promote Pikeville as an off-peak destination for travelers looking to escape crowded tourist spots.
5. Cozy Retreat: Create a cozy and welcoming atmosphere within your rental property to provide a comfortable refuge for guests after their outdoor adventures.
6. Themed Retreats: Create themed retreats (e.g., wellness weekends or birdwatching excursions) to cater to niche markets.

The ideal investor for Pikeville, TN, is someone who appreciates the natural beauty of the region and understands the potential for year-round outdoor adventures. This investor is patient, willing to build strong local partnerships, and committed to enhancing their property to create a memorable guest experience. Additionally, a savvy marketer who can tap into niche markets and effectively promote the property online will thrive in Pikeville's Airbnb market.

Investing in Pikeville, TN, isn't just a financial venture; it's an invitation to share in the wonders of nature's playground. It's about hosting guests as they explore the majestic waterfalls of Fall Creek Falls or embark on adventures in the Cumberland Plateau. Pikeville offers investors the chance to be stewards of a unique outdoor experience, all while enjoying solid financial returns.

3. Nashville, TN

In the heart of Tennessee's vibrant music scene, Nashville stands as an alluring investment destination for those seeking to harmonize financial prosperity with the city's infectious energy. As the capital of Tennessee and a popular tourist destination, Nashville offers a wide range of attractions, including live music, museums, and historic landmarks. The city is also home to several major universities, which attract a steady stream of visitors throughout the year.

Investment Strategies for Nashville, TN

Nashville's Airbnb market exhibits robust financial potential, boasting an impressive ROI of 7%, translating to an annual revenue of $36,000. To maximize your investment in this melodic metropolis, consider the following strategies:

Financial Insights:

• Average Daily Rate: With an ADR of $218, Nashville caters to guests seeking a blend of affordability and comfort, contributing to its high occupancy rate.
• Occupancy Rate: Nashville's occupancy rate is an impressive 67%, indicating strong demand throughout the year.
• Market Size Impact: Nashville features a substantial Airbnb market, with 9,470 active listings. While this indicates competition, it also reflects the city's popularity and diverse lodging options. Investors should view this as a sign of a thriving short-term rental market.
• Average Airbnb Price: The average Airbnb price in Nashville stands at $614,000, showcasing the city's potential for upscale and distinctive accommodations.

Music, Culture, and Southern Hospitality

Nashville's allure to short-term renters goes beyond the numbers. It's rooted in the city's unique blend of offerings:

• Live Music Scene: As the heart of country music, Nashville delivers live performances, honky-tonks, and iconic venues like the Grand Ole Opry.
• Cultural Attractions: Visitors can explore museums, art galleries, and historic sites, diving into the rich cultural tapestry of the city.
• Foodie Paradise: Nashville's culinary scene ranges from classic Southern comfort food to inventive fusion cuisine.
• Music History: The city boasts music history museums, including the Country Music Hall of Fame, where guests can dive into the roots of American music.
• Local Flavor: Nashville exudes Southern hospitality, making guests feel right at home.
• Events and Festivals: The city hosts numerous events and festivals throughout the year, ensuring a steady stream of tourists.

Strategies for Success

To thrive in Nashville's competitive Airbnb market and ensure a harmonious investment, consider these strategies:

1. Unique Themes and Features: Create themed rentals or incorporate distinctive features that resonate with Nashville's music culture, such as mini recording studios or live performance spaces.
2. Location Selection: Invest in neighborhoods like East Nashville and The Gulch, where demand for short-term rentals is high due to their proximity to popular attractions and vibrant nightlife.
3. Concert and Event Partnerships: Forge partnerships with local event organizers to offer exclusive packages for visitors attending concerts and festivals.
4. Professional Staging and Photography: Present your property at its best through professional staging and captivating photography, highlighting its unique character.
5. Guest Experience: Offer personalized touches, such as local music recommendations and access to exclusive events, to create memorable stays.
6. Marketing and Branding: Develop a strong online presence with a well-crafted brand that reflects the spirit of Nashville, enticing travelers seeking a one-of-a-kind experience.

Investors looking for a stable and profitable market should consider Nashville, TN. With a large market size and high occupancy rates, there is a significant opportunity for investors to generate substantial revenue. The city's growing tourism industry and cultural attractions make it an attractive destination for travelers, ensuring a steady stream of demand for Airbnb rentals.

The ideal investor for Nashville, TN, is someone who not only sees the potential for solid financial returns but also resonates with the city's vibrant music and cultural scene. With a high average Airbnb price, investors should be prepared to make a substantial investment to acquire a property that can generate significant revenue. This investor understands the value of uniqueness and is willing to invest in creating memorable experiences for guests. A knack for strategic location selection and marketing, combined with a passion for music and entertainment, will strike the right chord in Nashville's Airbnb market.

Investing in Nashville is like composing a beautiful symphony: it requires an understanding of the city's rhythm, a passion for its unique culture, and the creativity to offer guests an unforgettable experience. In the heart of Music City, the Airbnb market offers investors the chance to be part of a captivating story, where every guest becomes a note in the ongoing song of Nashville.

4. Byrdstown, TN

Nestled in the tranquil beauty of Tennessee, Byrdstown emerges as an enticing choice for investors venturing into the short-term rental market. This charming town, perched on the shores of Dale Hollow Lake, offers a serene escape for travelers seeking lakeside tranquility. Let's dive into the financial particulars, strategies for success, and the ideal investor profile for Byrdstown's Airbnb market.

Investment Strategies for Byrdstown, TN

Byrdstown's Airbnb market beckons with a promising ROI of 11%, translating to an annual revenue of $26,000. To navigate these pristine waters and ensure a bountiful catch in your investment, consider the following strategies:

Financial Insights:

• Average Daily Rate: Byrdstown maintains an ADR of $160, providing an attractive balance of affordability and value to guests.
• Occupancy Rate: While the occupancy rate stands at 42%, which may appear moderate, it reflects room for improvement and a chance to optimize your investment.
• Market Size Impact: Byrdstown features a small-scale Airbnb market with 54 active listings. This signifies a limited competitive landscape, allowing investors to establish a foothold in the market with relative ease.
• Average Airbnb Price: The average Airbnb price in Byrdstown is $253,000, accommodating various investment budgets.

Byrdstown, TN: Reel in Airbnb Profits by the Lake

Byrdstown's allure to short-term renters lies in its unique blend of lakeside tranquility and outdoor adventure. Here's what makes it irresistible:

• Dale Hollow Lake: The star attraction, Dale Hollow Lake, beckons water enthusiasts. Guests can indulge in fishing, boating, swimming, and simply unwinding by the serene waters.
• Scenic Beauty: Nature's beauty is on full display here, with lush forests, rolling hills, and stunning lake vistas. It's a photographer's paradise.
• Peaceful Retreat: Travelers seeking respite from the hustle and bustle of city life are drawn to Byrdstown's peaceful ambiance. It's an ideal spot for relaxation.
• Outdoor Adventures: Hiking trails, wildlife watching, and birding opportunities abound in the nearby parks and natural areas.
• Local Charm: Byrdstown retains its small-town charm, where guests can explore local shops, savor homestyle Southern cuisine, and connect with friendly residents.

Strategies for Success

To ensure a prosperous investment in Byrdstown's Airbnb market, consider these strategies:

1. Lake-Centric Appeal: Highlight the proximity to Dale Hollow Lake in your property's listing. Offer amenities such as boats, fishing gear, or lakeside lounging areas to enhance the guest experience.
2. Seasonal Optimization: Tailor your pricing and marketing strategies to align with peak fishing and boating seasons, ensuring maximum occupancy and revenue during these periods.
3. Local Insights: Foster connections with local guides or fishing charters to provide guests with memorable lake experiences.
4. Scenic Photography: Showcase the town's natural beauty in your property photos, emphasizing lake views and outdoor spaces.
5. Community Engagement: Participate in or sponsor local fishing or boating events to connect with the community and attract potential guests.
6. Guest Services: Offer information on the best fishing spots, lake activities, and nearby attractions to enhance the guest experience.

The perfect investor for Byrdstown, TN, is someone who appreciates the tranquility of lakeside living and has a passion for outdoor recreation, particularly fishing and boating. This individual possesses the vision to enhance their property with lake-centric amenities and is committed to optimizing occupancy rates. A strong connection to the local community and a love for sharing the joys of lakeside living will set the ideal investor apart.

Byrdstown invites you to cast your line into its promising Airbnb market, where the serenity of the lake and the potential for investment profits converge. It's not just about reaping financial rewards; it's about sharing the allure of Dale Hollow Lake with fellow travelers.

5. Mountain City, TN

One of the top markets for Airbnb investors in Tennessee is Mountain City. This small town is located near popular outdoor attractions such as the Appalachian Trail and Watauga Lake, making it an attractive destination for tourists seeking adventure. Additionally, the town's charming atmosphere and local events draw in visitors year-round, providing a steady stream of potential renters for Airbnb hosts.

Investment Strategies for Mountain City, TN

Mountain City's Airbnb market beckons with a respectable ROI of 9%, translating to an annual revenue of $20,000. To navigate this charming landscape and ensure a thriving investment, consider these strategies:

Financial Insights:

• Average Daily Rate: With an ADR of $124, Mountain City maintains an appealing balance of affordability and comfort for guests.
• Occupancy Rate: While the occupancy rate currently stands at 52%, there's room for optimization to enhance your investment's profitability.
• Market Size Impact: Mountain City features a small-scale Airbnb market with 35 active listings. This signifies a limited competitive landscape, allowing investors to establish a presence with relative ease.
• Average Airbnb Price: The average Airbnb price in Mountain City is $217,000, accommodating various investment budgets.

Mountain City, TN: Where Appalachian Tranquility Beckons

Mountain City, TN, offers a unique blend of tranquility and adventure that draws short-term renters seeking a retreat from the hustle and bustle of urban life. Here's what makes this charming location in Tennessee appealing to those looking for a memorable getaway:

• Nature's Playground: Nestled near the Appalachian Trail and Watauga Lake, Mountain City provides easy access to some of Tennessee's most beautiful natural attractions. Renters can explore hiking trails, go fishing, or simply soak in the breathtaking scenery.
• Small-Town Charm: Mountain City exudes small-town charm, offering a slower pace of life that's perfect for a relaxing vacation. Visitors can stroll through its quaint streets, visit local shops, and immerse themselves in the welcoming community atmosphere.
• Four-Season Destination: Whether it's hiking in the spring, lake activities in the summer, enjoying fall foliage, or experiencing a winter wonderland, Mountain City offers year-round attractions, making it an ideal destination in any season.
• Outdoor Adventure: Adventurous spirits will find an array of outdoor activities, from boating and kayaking to mountain biking and wildlife watching. The region's diverse landscapes cater to a wide range of interests.
• Peace and Serenity: Mountain City's tranquil setting provides an escape from the noise and stress of city life. Renters can unwind in a peaceful environment surrounded by the sounds of nature.

Strategies for Success

To ensure a prosperous investment in Mountain City's Airbnb market, consider these strategies:

1. Nature-Centric Marketing: Emphasize the town's proximity to outdoor attractions such as the Appalachian Trail and Watauga Lake in your property listings.
2. Seasonal Adjustments: Tailor your pricing and marketing strategies to align with peak hiking and lake activities seasons, optimizing occupancy and revenue.
3. Local Experiences: Collaborate with local guides or outfitters to offer unique outdoor experiences to your guests, such as guided hikes or lake excursions.
4. Cozy Retreats: Highlight the cozy and inviting aspects of your property in your listings, emphasizing comfort and relaxation after outdoor adventures.
5. Event Promotion: Capitalize on local events and festivals by adjusting pricing and availability to attract attendees.
6. Guest Education: Provide guests with information on nearby trails, lake activities, and local dining options to enhance their experience.

The ideal investor for Mountain City, TN, is someone who cherishes the tranquility of small-town living and possesses a deep appreciation for nature. This individual is keen on promoting the town's outdoor attractions and is committed to optimizing occupancy rates. Hosts who are able to provide personalized recommendations for local activities and events may also have an advantage in attracting renters. A strong connection to the local community and a passion for sharing the beauty of the Appalachian Trail and Watauga Lake with guests will set the ideal investor apart.

Mountain City invites you to become part of its story, where natural beauty and investment potential intertwine. It's not just about reaping financial rewards; it's about sharing the serenity and splendor of this charming Tennessee town with fellow travelers.

6. Speedwell, TN

Speedwell emerges as an enticing prospect for Airbnb investors looking to capitalize on the growing tourism industry in the Great Smoky Mountains region. This charming town, with its proximity to Norris Lake and the Great Smoky Mountains, offers an irresistible blend of natural beauty and tranquility, making it a magnet for tourists throughout the year. This makes it an attractive market for short-term rentals, especially for those seeking a peaceful retreat away from the hustle and bustle of city life.

Investment Strategies for Speedwell, TN

Speedwell's Airbnb market beckons with a commendable ROI of 9%, translating to an annual revenue of $25,000. To navigate this serene landscape and ensure a flourishing investment, consider these strategies:

Financial Insights:

• Average Daily Rate: Speedwell boasts an ADR of $252, reflecting the allure of its natural surroundings and the quality of guest experiences.
• Occupancy Rate: While the current occupancy rate stands at 49%, there's room for optimization to enhance your investment's profitability.
• Market Size Impact: Speedwell features a small-scale Airbnb market with 38 active listings. This implies limited competition, offering investors an opportunity to establish a foothold with relative ease.
• Average Airbnb Price: The average Airbnb price in Speedwell is $270,000, catering to a range of investment budgets.

Speedwell, TN: A Tranquil Haven for Airbnb Investment

Speedwell's unique attributes and natural charm make it an ideal destination for short-term renters. Here's what sets this location apart:

• Proximity to Norris Lake: Guests can enjoy easy access to the pristine waters of Norris Lake, perfect for boating, fishing, swimming, and water sports.
• Great Smoky Mountains: Nature enthusiasts will revel in the proximity to the Great Smoky Mountains, offering hiking, wildlife viewing, and breathtaking scenic drives.
• Peaceful Seclusion: Speedwell provides a tranquil escape from the hustle and bustle of city life, allowing guests to unwind in a serene and natural setting.
• Starry Nights: With minimal light pollution, Speedwell offers stargazers the opportunity to witness a dazzling night sky filled with stars.
• Outdoor Amenities: Speedwell's short-term rentals often feature outdoor amenities like private docks, fire pits, and spacious decks, enhancing the guest experience.
• Seasonal Beauty: The changing seasons bring their own charm, from vibrant foliage in the fall to winter wonderlands, making Speedwell a year-round destination.

Strategies for Success

To ensure a prosperous investment in Speedwell's Airbnb market, consider these strategies:

1. Embrace Nature: Showcase your property's proximity to Norris Lake and the Great Smoky Mountains in your listings, emphasizing the allure of outdoor activities and natural beauty.
2. Outdoor Amenities: Enhance your property with outdoor amenities such as a barbecue area, fire pit, or waterfront access to captivate nature-loving guests.
3. Local Partnerships: Collaborate with local businesses offering recreational services like boat rentals, guided hikes, or fishing charters, enhancing the guest experience.
4. Event Hosting: Consider positioning your property as an event venue for weddings, retreats, or family reunions during the off-peak season to maximize bookings.
5. Themed Experiences: Curate themed vacation experiences, such as guided nature retreats or fishing getaways, to attract niche markets.

Investors who are looking for a low-risk, high-reward opportunity would do well in Speedwell, TN. The market is still relatively untapped, which means there is room for growth and expansion. Additionally, the area's natural beauty and outdoor activities make it an attractive destination for families and nature enthusiasts.

The ideal investor for Speedwell, TN, is someone who treasures the serenity of nature and has a passion for sharing it with others. This individual is dedicated to optimizing occupancy rates and tailoring their property to cater to outdoor enthusiasts. An affinity for local partnerships and creating memorable guest experiences will set the ideal investor apart.

Speedwell invites you to be part of its story, where the splendor of Norris Lake and the Great Smoky Mountains meets investment potential. It's not just about financial returns; it's about providing guests with a gateway to the natural wonders of Tennessee.

7. Crossville, TN

Crossville, Tennessee is a hidden gem for investors seeking lucrative opportunities in the short-term rental market. This charming city, known for its popularity as a retirement destination and its proximity to natural wonders like the Cumberland Plateau and Big South Fork National River and Recreation Area, promises not only a peaceful lifestyle but also a thriving Airbnb market. Let's delve into the financial details, strategies for success, and the ideal investor profile for Crossville's Airbnb market.

Investment Strategies for Crossville, TN

Crossville's Airbnb market offers an enticing ROI of 9%, resulting in an annual revenue of $13,000. To make the most of this tranquil yet bustling destination, consider these strategies:

Financial Insights:

• Average Daily Rate: Crossville boasts a reasonable ADR of $101, making it an attractive option for budget-conscious travelers.
• Occupancy Rate: With an impressive 64% occupancy rate, Crossville presents a thriving market, indicating strong demand from both tourists and retirees.
• Market Size Impact: Crossville's Airbnb market is characterized as small, featuring 141 active listings. While competition exists, it's manageable and offers room for expansion.
• Average Airbnb Price: The average Airbnb price in Crossville stands at $161,000, catering to diverse investor budgets.

Crossville, TN: Where Tranquility Meets Adventure

he city's appeal lies in its diverse offerings, making it a sought-after spot for travelers seeking a variety of experiences. Here's what makes Crossville appealing to short-term renters:

• A Natural Haven: Crossville is ideally situated near the Cumberland Plateau and the Big South Fork National River and Recreation Area. These natural wonders provide renters with countless opportunities for hiking, birdwatching, and immersing themselves in the beauty of the great outdoors.
• Golfers' Paradise: Known as the "Golf Capital of Tennessee," Crossville boasts numerous golf courses that attract enthusiasts from far and wide. Renters can enjoy a round of golf against a backdrop of stunning scenery.
• Peaceful Retirement Destination: Crossville's reputation as a retirement destination offers short-term renters a chance to experience the city's serene atmosphere and laid-back lifestyle. It's an ideal place for those seeking a break from the hustle and bustle of daily life.
• Four-Season Appeal: Whether it's the lush greenery of spring, the warm embrace of summer, the vibrant colors of autumn, or the cozy winters, Crossville is a year-round destination that caters to travelers' seasonal preferences.
• Cultural Charms: The city hosts various local events and cultural festivals throughout the year, allowing renters to immerse themselves in the community's vibrant spirit.
• Craftsmanship and Art: Crossville has a thriving community of artisans and artists, making it an excellent place for renters interested in exploring galleries and studios.

Strategies for Success

To thrive in Crossville's Airbnb market, consider these strategies:

1. Retirement Appeal: Highlight the city's reputation as a retirement haven, catering to seniors seeking extended stays in a peaceful environment.
2. Outdoor Adventures: Emphasize the proximity to the Cumberland Plateau and Big South Fork for hiking, fishing, and nature enthusiasts.
3. Winter Retreat: Promote your property as a cozy winter retreat, capitalizing on its appeal during the colder months.
4. Senior-Friendly Amenities: Ensure your property is senior-friendly, with features like easy accessibility and safety measures.
5. Pet-Friendly Options: Consider allowing pets to attract guests traveling with their furry companions.

The ideal investor for Crossville, TN, is someone who recognizes the appeal of a retirement destination and can cater to the needs of senior guests. This individual has an appreciation for outdoor activities and nature, leveraging the city's proximity to natural attractions. A knack for building local partnerships and making their property senior and pet-friendly will contribute to their success.

Crossville beckons with its blend of peaceful retirement living and outdoor adventure. It's not just an investment; it's an opportunity to provide guests with a slice of serene Tennessee living.

8. Butler, TN

Butler, Tennessee is a haven for outdoor enthusiasts and an enticing opportunity for investors looking to thrive in the short-term rental market. This charming town, nestled near the pristine Watauga Lake and the famous Appalachian Trail, offers a unique blend of natural beauty and adventure, making it an ideal location for Airbnb success.

Investment Strategies for Butler, TN

Butler's Airbnb market offers an impressive ROI of 9%, resulting in an annual revenue of $31,000.

Financial Insights:

• Average Daily Rate: Butler boasts a reasonable ADR of $225, indicating a market that can support competitive pricing.
• Occupancy Rate: With a solid 56% occupancy rate, Butler presents a healthy market, reflecting consistent demand from outdoor enthusiasts and tourists.
• Market Size Impact: Butler's Airbnb market is categorized as small, featuring 115 active listings. While there is competition, it is manageable, allowing room for growth.
• Average Airbnb Price: The average Airbnb price in Butler stands at $407,000, which may be challenging for investors with limited budgets. However, it presents an opportunity for those looking to make a substantial investment.

Butler's Allure: An Outdoor Enthusiast's Paradise

Butler's allure to short-term renters lies in its exceptional natural beauty and outdoor adventure opportunities. Here's why guests are drawn to this remarkable location:

• Proximity to Watauga Lake: Guests can indulge in water sports, fishing, and boating on the pristine Watauga Lake, creating unforgettable memories.
• Access to the Appalachian Trail: Hikers and nature enthusiasts can explore one of America's most iconic trails, which passes through the region, offering endless exploration.
• Year-Round Outdoor Activities: Butler offers a diverse range of outdoor experiences, from hiking in the summer to skiing in the winter, ensuring there's something for everyone.
• Scenic Views: The town's picturesque landscapes and serene lake views provide a tranquil retreat for those seeking relaxation and natural beauty.
• Small-Town Charm: Butler's welcoming community and local events offer a warm and authentic experience for guests.

Strategies for Success

To thrive in Butler's Airbnb market, consider these strategies:

1. Outdoor Adventure Hub: Emphasize your property's proximity to Watauga Lake and the Appalachian Trail, catering to hikers, fishing hobbyists, and water sports enthusiasts.
2. Seasonal Appeal: Capitalize on the region's seasonal attractions, promoting your property as a year-round destination for different outdoor activities.
3. Guided Experiences: Partner with local guides or outfitters to offer guests guided adventures like fishing trips, hiking tours, or lake excursions.
4. Cozy Retreat: Create a cozy and inviting space, perfect for guests seeking relaxation after a day of outdoor exploration.
5. Pet-Friendly Accommodations: Consider allowing pets, as many outdoor enthusiasts travel with their four-legged companions.

While Butler's average Airbnb price may be higher, it presents an opportunity for those looking to make a substantial investment in a thriving market. It's essential to assess your budget and investment goals to determine if Butler aligns with your strategy.

Investors who are interested in the Butler, TN market should have a keen eye for outdoor activities and a passion for adventure. The city's proximity to Watauga Lake and the Appalachian Trail means that it attracts a specific type of traveler who is looking for an active vacation. Investors who can cater to this niche market and provide unique experiences for their guests are likely to do well in this market.

Butler is more than an investment opportunity; it's an invitation to share in the natural wonders and outdoor excitement that this Tennessee gem has to offer. The ideal investor for Butler, TN, is someone who has a deep appreciation for the great outdoors and can cater to the needs of adventure seekers. This individual understands the seasonal appeal of the region and is prepared to offer unique experiences to guests, whether it's through guided adventures or a cozy retreat.

9. Sevierville, TN

Sevierville, Tennessee is a land of endless opportunities for investors seeking short-term rental success. This vibrant town, nestled in the shadows of the Great Smoky Mountains National Park and home to beloved attractions like Dollywood, offers an exciting blend of entertainment and natural beauty, making it an Airbnb hotspot. Let's explore the financial details, strategies for success, and the ideal investor profile for Sevierville's thriving Airbnb market.

Investment Strategies for Sevierville, TN

Sevierville's Airbnb market promises an impressive ROI of 7%, resulting in an annual revenue of $50,000. To maximize your success in this dynamic market, consider these strategies:

Financial Insights:

• Average Daily Rate: Sevierville boasts a competitive ADR of $240, suggesting a market that supports premium pricing.
• Occupancy Rate: The city shines with an impressive 71% occupancy rate, reflecting strong and consistent demand from tourists and visitors.
• Market Size Impact: Sevierville's Airbnb market is categorized as large, featuring a substantial 2,776 active listings. This indicates a competitive but thriving market with substantial potential for growth.‍
• Average Airbnb Price: The average Airbnb price in Sevierville stands at $671,000, making it suitable for investors seeking a substantial property investment.

Captivating Sevierville: An Airbnb Renter's Paradise

Sevierville's charm goes beyond statistics. Short-term renters are drawn to this location for several compelling reasons:

• Scenic Natural Beauty: Surrounded by the breathtaking Smoky Mountains, Sevierville offers guests stunning vistas, hiking trails, and opportunities for outdoor adventures year-round.
• Proximity to Attractions: Guests can easily access popular attractions like Dollywood, one of the nation's top theme parks, and the Great Smoky Mountains National Park, a UNESCO World Heritage Site.
• Family-Friendly: Sevierville is an ideal destination for families, featuring attractions like interactive museums, wildlife encounters, and outdoor activities suitable for all ages.
• Arts and Culture: Visitors can explore local galleries, theaters, and music venues, immersing themselves in the rich arts and culture scene of the region.
• Unique Shopping: The town is known for its outlet shopping, offering guests a wide array of retail options, from designer brands to local crafts.
• Culinary Experiences: Sevierville boasts a diverse culinary scene, allowing renters to savor a variety of flavors, from Southern comfort food to international cuisine.

Strategies for Success

To flourish in Sevierville's Airbnb market, consider these strategies:

1. Proximity to Attractions: Emphasize your property's proximity to Dollywood, the Great Smoky Mountains National Park, and other local attractions.
2. Themed Experiences: Capitalize on the region's charm by offering themed experiences or decor that reflects the Smoky Mountain spirit.
3. Family-Friendly Amenities: Cater to families with kid-friendly amenities, such as game rooms, outdoor play areas, or pool access.
4. Year-Round Appeal: Highlight the year-round attractions, from hiking in the summer to enjoying the holiday festivities in winter.
5. Unique Features: Differentiate your property by offering unique features like hot tubs, mountain views, or cozy fireplaces.
6. Professional Property Management: Consider partnering with a local property management company to handle guest services, maintenance, and marketing, ensuring a seamless experience for guests.

The ideal investor for Sevierville, TN, is someone who recognizes the potential of a bustling tourist destination and is eager to provide exceptional experiences to guests. This individual understands the value of marketing partnerships and is prepared to invest in properties that cater to both families and adventure seekers.

Sevierville's average Airbnb price may be higher, but it presents an opportunity for those seeking a substantial property investment with significant income potential. Assess your investment goals and budget to determine if Sevierville aligns with your strategy.

Sevierville is more than an investment opportunity; it's an invitation to become a part of the Smoky Mountain experience, where adventure, family memories, and relaxation await.

10. Memphis, TN

In the heart of the Mississippi Delta, Memphis, Tennessee, harmonizes a compelling opportunity for investors in the short-term rental market. Renowned for its rich music history and iconic attractions like Graceland, Beale Street, and the National Civil Rights Museum, Memphis draws in travelers from across the globe. This vibrant city, with its low cost of living and affordable real estate prices, sets the stage for profitable Airbnb investments. Let's delve into the financial details, strategies for success, and the ideal investor profile for Memphis's Airbnb market.

Investment Strategies for Memphis, TN

Memphis's Airbnb market showcases a promising ROI of 9%, translating into an annual revenue of $19,000.

Financial Insights:

• Average Daily Rate: With an ADR of $115, Memphis offers a balance between affordability and profitability, ensuring steady bookings.
• Occupancy Rate: A robust 63% occupancy rate indicates a thriving market with consistent demand for vacation rentals.
• Market Size Impact: Memphis falls within the medium-sized market category, featuring 918 active Airbnb listings. This size allows for ample investment opportunities without excessive competition.
• Average Airbnb Price: The average Airbnb price in Memphis stands at $266,000, making it accessible for investors seeking affordable real estate.

Memphis: Birthplace of Rock 'n' Roll

Memphis holds a unique allure for short-term renters, blending cultural richness with engaging attractions. Here's why renters find Memphis irresistible:

• Musical Legacy: As the birthplace of blues, soul, and rock 'n' roll, Memphis resonates with music lovers. Guests can explore legendary sites like Graceland and Sun Studio.
• Historical Significance: With landmarks like the National Civil Rights Museum, short-term renters can delve into pivotal chapters of American history.
• Culinary Delights: Memphis is renowned for its barbecue. Guests savor the opportunity to taste authentic smoked ribs and other Southern delicacies.
• Entertainment Hub: Beale Street offers a vibrant nightlife scene, featuring live music, restaurants, and clubs, making it a magnet for fun-seeking renters.
• Cultural Festivals: Memphis hosts numerous cultural events and festivals throughout the year, providing guests with immersive local experiences.
• Proximity to Attractions: Guests can easily explore attractions like the Mississippi River, Stax Museum of American Soul Music, and Shelby Farms Park.
• Warm Hospitality: Memphians are known for their Southern hospitality, ensuring guests feel welcome and at home during their stay.
• Affordability: Memphis offers affordable accommodations, making it an attractive choice for budget-conscious travelers.

Strategies for Success

To make your mark in Memphis's Airbnb market, consider these strategies:

1. Musical Themes: Embrace the city's musical heritage by decorating your property with music memorabilia or offering themed experiences, such as live music nights.
2. Local Flavor: Partner with local restaurants or eateries to provide guests with authentic Memphis dining experiences.
3. Historical Tours: Arrange partnerships with local tour guides to offer historical and musical tours for guests.
4. Family-Friendly Amenities: Cater to families by providing kid-friendly amenities and safety features.
5. Maintenance Excellence: Prioritize property maintenance and cleanliness to secure positive reviews and repeat bookings.

The ideal investor for Memphis, TN, is one who appreciates the city's cultural richness and is eager to share it with guests. This individual recognizes the value of local partnerships, especially in the realm of music and dining experiences. Moreover, they understand that affordability and comfort can be strong selling points in this market.

Memphis isn't just a city; it's a rhythm, a melody, and a story waiting to be told. Are you ready to dance to the beat of success in Memphis, TN's Airbnb market?

Bottom Line

In conclusion, Tennessee offers a range of promising Airbnb markets for investors seeking profitable opportunities. From the vibrant city life of Nashville to the scenic beauty of the Great Smoky Mountains, each market has its unique appeal and potential for success. Remember to research and analyze each market thoroughly before making your investment decision, and you'll be well on your way to Airbnb investment success.

Are you ready to embark on your Airbnb investment journey in Tennessee? Check this page for vacation rental properties available for sale in the state.